Make Money Flipping Websites on WFSBO

You don’t have to be a web designer to revamp an ailing website purchased on WFSBO for profit. Even if you outsource that aspect, the barrier for entry is low for entrepreneurs with a little bit of capital, a moderate amount of time, and an eye for detail. Here’s most of what you need to know to get started.

Startup Websites For Sale, Turnkey Websites For Sale, or Established Sites For Sale?

The first step to making money flipping websites is to find one that is undervalued, allowing the maximum profit margin. Entrepreneur Neil Patel describes three key features of a website owner who might undersell:

• The website hasn’t been updated very often.
• The owner isn’t making much money off the site.
• The owner doesn’t seem to care about the business itself.

The best websites are highly targeted in a particular niche. If you can find a topic of interest or expertise, all the better. You can also research which niches have large followings or are known for being particularly lucrative.

Increasing Website Worth

Once you’ve purchased the website, you’ll need to do a few things to spruce it up for resale:

• Add channels.

  Google is great for driving traffic, but it’s far from the only place these days. Set up accounts on applicable social media sites. Facebook is a no-brainer, but Pinterest can be a great asset if you’re in a visual field or Twitter for a buzzworthy news site. Facebook lets you create test advertising campaigns and optimizes bidding for you. Set aside time or hire someone to create decent content. Keep tabs on insights to adjust ad spending based on your target market.

• Collect emails.

  Open the channels for communication with your prospects by collecting emails in exchange for discount codes, eBooks, educational courses, or another perk.

• Invest in content.

  Have a good content marketing strategy that combines blogging, static page updates, press releases, and publishing guest articles. Create a blog that will draw audiences in with compelling content, while also including calls to action and opportunities to pick up additional subscribers. Have a professional writer add static pages to the site with industry-relevant keywords to increase your search engine footprint.

• Optimize for conversions.

  To make more money from your website, you’ll need to improve the ratio of people buying from you versus people coming to visit. Every page or blog post should have clickable links and a call to action, directing people where to go next. Fix common troubles like slow loading times or poor responsiveness. Experiment with copy and imagery using A/B tests.

Most importantly, you simply need to focus on getting this website to the top of its game. Websites aren’t listed in the marketplace because the owners simply don’t want to make loads of passive income anymore. They are simply not willing to put in the time, effort, and investment capital anymore. Not everyone has the time, of course. It’s common for investors to pay managers up to 50% of profits to run the day-to-day business. Freelancers can be hired for a small pittance at marketplaces like Elance, oDesk, Upwork, or Fiverr.

Making A Profitable Website Sale

There is always a right time to sell your website. It’s reasonable to assume that you can sell a freshly acquired website at a profit within 40-60 days. However, website sellers often see bigger returns at four to six months. As a general rule, once your growth rate slows down to 10-30% a year, it’s probably time to turn the site over to another buyer. Selling websites is easy enough: just go back to the place you purchased your site – in this case, WFSBO.

To make your listing appear as desirable as possible, we recommend:

• Be accessible.

  Put a face along with your listing by linking to your Facebook account, a LinkedIn profile, or your blog to make buyers more comfortable purchasing from a known entity, rather than a faceless shyster.

• Creating a hearty description.

  The auctions with the most information tend to do best. Buyers see sparse descriptions as poorly developed websites. Include any metrics you can find – page views, unique visitors, conversions, gross revenue, and net profits. Turn data into slick graphics to be as presentable as possible.

• Add services.

  You may consider transferring some of your freelancer services along with the account to make it an easier transition for the next buyer to pick up where you left off.

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